Videoloft privacy policy

Welcome to Videoloft privacy policy. In order to provide the Videoloft service, Videoloft sometimes need to collect information about you. Videoloft Privacy Policy explains:

  • what information Videoloft may collect about you
  • how it uses that information
  • whether we’ll disclose your details to anyone else
  • the use of cookies on the Videoloft website

Videoloft Limited is the data processor. The address is 18C Mallams Court, 18 Park Drive, Milton Park, Abingdon, OX14 4RP, United Kingdom and email address is partners@videoloft.com.

Privacy policy: What information will Videoloft collect about me?

When your Provider creates a Videoloft account for you, or you create your own account through the Videoloft website, Videoloft may receive personal information about you. Currently this information comprises your name, email address, shipping address and contact phone number (where applicable) and company name (where applicable).

Under the Videoloft privacy policy, when your Provider creates your account or you create your own account through the Videoloft website, this enables Videoloft (and, if applicable, its contractors) to provide you with the products, services or activities you select. Videoloft may also collect a range of information about the way you use the service. This may include without limitation device settings, app settings and usage. For example, Videoloft collects the names of your devices, so Videoloft can show you a meaningful list of cameras to view.

To add professional CCTV cameras to your Videoloft account, the Videoloft app will scan the local network. It will then return information about devices on your network to our servers. This is so our system can discover your available professional CCTV cameras and add them to your account. We’ll only store data for the professional CCTV cameras you choose to add to your account.

If you enable Analytics in the Videoloft app, the Videoloft software will scan your footage for objects and text. You can then search all of your recorded video by specific objects or text to help you find certain footage. Objects that may be detected include, but are not limited to, cars, people, machinery and clothing items. Any text that is displayed in the camera’s field of view will be recognized, this may include vehicle signage and license plates. Object labels and text related to your video will be stored for the same amount of time as your video (determined by your cloud plan) and will be deleted on a similar schedule when corresponding video is deleted.

Videoloft may also use cookies (more details below). In addition, Videoloft may collect IP addresses from visitors to the Videoloft website. An IP address is a number that can sometimes uniquely identify a specific computer or other network device on the internet.

We don’t collect or store personal information concerned with payment such as credit card numbers. If you’re buying a Videoloft Cloud Adapter or paying your subscription fee to Videoloft directly our payment processors Stripe and Paypal process and handle all payments. You can read Stripe’s Privacy Policy on their website. You can read Paypal’s Privacy Policy on their website. If you’re paying your subscription fee directly to your Provider, your payment relationship is with them. That means your payment relationship isn’t with Videoloft and Videoloft have no access to your payment information.

Will Videoloft view my video data?

Under the European General Data Protection Regulation (GDPR) you remain the owner and data controller of your personal video data and associated analytics meta data such as any text or objects detected if the analytics feature is enabled. Where we store the data we act as data processor. We will only view your video data in 2 scenarios:

  1. With your express permission we might seek your permission to view it. For example, if we are resolving a particular technical problem.
  2. As may be required as part of sharing the information with someone else in accordance with the strict restrictions set out below.

How will Videoloft use the information they collect about me?

Under the Videoloft privacy policy, Videoloft will use your personal information for a number of purposes including the following:

  1. provide of the Service and to deal with your requests and enquiries;
  2. for “service administration purposes”.  This means Videoloft may contact you for reasons related to the service you’ve signed up for. For example, to provide you with password reminders. Or to notify you that a particular product, service or activity will be suspended for maintenance;
  3. provide you with information about Videoloft’s services, products or activities;
  4. personalize the way the Videoloft presents its service to you;
  5. use IP addresses to identify the location of users. Also to block disruptive use and establish the number of visits from different countries;
  6. analyze and improve the Videoloft service and provide you with the most user-friendly experience

What is the legal basis for our processing your personal data?

In line with Videoloft privacy policy, our processing of personal data will satisfy at least one of the following processing conditions:

  1. Consent – you have given consent to the processing for one or more specific purposes. You have the right to withdraw consent at any time. This will not affect the lawfulness of processing based on consent before its withdrawal;
  2. Necessary for performance of a contract – The processing is necessary for the performance of a contract with you or in order to take steps at your request prior to entering into a contract. Where this ground applies the provision of the information is a contractual requirement. If you fail to provide it we’ll be unable to provide the services that you have requested;
  3. Legal obligation – The processing is necessary for compliance with a legal obligation to which we are subject;
  4. Vital interests – The processing is necessary in order to protect your or another person’s vital interests, e.g. in medical emergencies;
  5. Public functions – The processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in us;
  6. Legitimate interests – The processing is necessary for the purposes of the legitimate interests pursued by us or by a third party, except where such interests are overridden by your interests or fundamental rights and freedoms which require protection of personal data. Legitimate interests include transfer of data for internal administrative purposes, market research activities, direct marketing purposes, preventing fraud, ensuring network and information security and reporting criminal acts or threats to public security.

How long will Videoloft keep your information?

In line with Videoloft privacy policy, we will generally keep your personal data until it is no longer required for the lawful purpose(s) for which it was obtained. If you consent to marketing, we’ll keep any information we use for this purpose  until you notify us that you no longer wish to receive this information.

Privacy policy: Will Videoloft share my personal information with anyone else?

We may share your information with our advisers, suppliers, customers and partners. This may be done as it’s necessary to ensure that you’re provided with the services you have requested. We will not share your information with any third parties for reasons other than providing the services you have requested.

We collect information about you to provide your services, manage your account and, if you agree, to email you about other products and services we think may be of interest to you. In providing our services, we may send your details to, and also use information from credit reference agencies and fraud prevention agencies.

Videoloft will keep your information confidential except where (i) disclosure is required or permitted by law (for example to law enforcement agencies who require the information from us in a formal legal request or pursuant to court orders or legal process), or (ii) we have your consent to disclose the information, or (iii) as deemed necessary, in our reasonable discretion, to protect the legal rights or property of Videoloft or a customer or third party, or to prevent personal injury, or (iv) in the event Videoloft is required to transfer personally identifiable information to a third party in the event of a sale, merger, assignment, joint venture or other transfer or disposal of all or part of its business, though any new owner would be required to adopt the same protections.

Where does Videoloft store my data?

Any video that you record using our service Videoloft stores in the Videoloft “cloud”. Amazon Web Services hosts the Videoloft cloud. AWS also host thousands of other major brands across the world. Videoloft uses two AWS data centres, one in Ireland and one in North Virginia, USA. When you register, Videoloft choses the closer data centre. For example, users who register in Europe will have their videos stored in Ireland. On the other hand, users who register in the Americas will have their videos stored in the USA.

We may also share some personal data or usage data (not video) with the third parties below:

  • Some usage data, such as what features you have used in the app, is gathered and stored in Google Firebase. This data is used to analyze what our users are doing as a group in order to help us improve the service. It is not used to analyze what you are doing as an individual unless you contact us and ask us to investigate a problem that you have experienced.
  • If you send an email to our support team, your email is stored in a 3rd party system called “Help Scout”. You can read Help Scout’s Privacy Policy on their website.
  • We will send occasional emails about updates to the Videoloft service. We’ll use a 3rd party email client called “MailChimp” to send these emails. You can read Mailchimp’s Privacy Policy on their website. You have the right to opt out of these emails. To do so, click the ‘unsubscribe’ link at the bottom of the emails.

Please note that this may include the transfer of your personal data to one or more countries outside the UK.

Deleting video & personal data

Your video is stored in the Videoloft cloud and it is automatically deleted after a number of days depending on your account level. Once deleted, the video cannot be recovered as no back-ups are stored.

If you create a shared link to a clip or a motion event, the video behind that link is never automatically deleted. Links to shared clips or motion events will work until you un-share the link or delete your account.

If you delete one of your devices on the Videoloft website, we’ll delete immediately all the video and database entries for that device. However if you delete a motion event in the Videoloft app, no video is deleted. In fact, motion events deleted in this way can be recovered by the support team.

If you delete one of your devices on the Videoloft website, all the video and database entries for that device are deleted immediately. However, the video behind any shared links for that device won’t get deleted, so the links will continue to work.

Please contact your Provider, or Videoloft, if you wish to delete your Videoloft account. Once your Provider or Videoloft has deleted your account, we’ll remove your email address from our database. This means that any error logs we store can no longer be tracked back to you individually. We’ll also delete of your video (including the video behind your shared links) within 48 hours. Finally, we’ll remove your device names and the titles and descriptions of your shared clips from our database.

Your right to be forgotten

In certain circumstances you have a right to be forgotten by Videoloft. We do not need to comply if the processing is necessary for rights of freedom of expression or information or for compliance with a legal obligation under law or in certain other limited circumstances permitted by applicable law.

The way to be forgotten is to simply ask your Provider or Videoloft to delete your account. We’ll delete all your video within 2 days. We’ll remove your email address from our database, so there’ll be no way for us to link any server logs back to your account. We keep the server logs as ‘anonymized data’ so that we can analyze it to help us improve the service.

If you have sent any emails to our support team and you want these to be ‘forgotten’ please contact our support team.

Your right to extract your personal data

You have the right to request a copy of the information that we hold about you via a subject access request. If you’d like a copy of some or all of your personal information, please email us, supplying an email address to which the information should be sent. We may use reasonable means to verify the identity of the person making the request. If we hold a large quantity of data, we may ask you to specify the information or processing activities to which the request relates. We’ll provide an electronic copy of the information free of charge, but we may charge a reasonable, administrative-cost fee if you request further copies. We’ll respond to subject access requests within a month. This may extend by a further two months if the request is complex, or if we receive a large number of requests.

Videoloft’s right to refusal of extracting your personal data

We can refuse to respond to the request if it’s manifestly unfounded or excessive. We can also charge an administrative fee. Videoloft may refuse a request where it’s not made for the purpose of allowing you to be aware of and verify the lawfulness of the processing we’re carrying out. We can withhold personal data if disclosure would adversely affect the rights and freedoms of others. For example, involving the conduct of a business in intellectual property rights, trade secrets and confidential information.

You can extract and download all of your video using the features of the Videoloft service. If you have a valid reason, such as wanting video as evidence in a court case, we can help speed this process for you if you contact us. The only personal data we store other than your video is your email address, device names and the titles and descriptions of your clips. You can see all of these in the Videoloft app.

What are your other rights?

In certain circumstances you have the right to object to the processing of your personal data. We’ll comply with the request where our processing is for direct marketing purposes. We’ll also comply if it’s based on the processing conditions of public interest or legitimate interests. We won’t comply if the processing is for legal claims. We also won’t comply if it’s based on a compelling legitimate interest which overrides your interests.

If you have a complaint, please raise this with us in the first instance. If you remain dissatisfied, you have the right to lodge a complaint. You can lodge the complaint with the UK’s supervisory authority, the Information Commissioner’s Office.

Cookies Policy

Cookies are small text files your device stores when you access most websites. Videoloft makes use of cookies to improve your experience. In addition, cookies provide us with information about how our visitors use our website. Our cookies do not store personal information such as your name or email address. If, after reading the information below, you have any questions or concerns about our cookie policy please contact us.

If you continue to use this website, we will assume you consent to the use of cookies for this purpose. In addition to our own cookies which are essential to run our site, we also use third party tools’ cookies. You can find out more about the 3rd party tools below.

Changing your browser settings to stop cookies

You can choose to manage the cookies Videoloft uses on its website through your internet browser settings at any time. For information on how to do this, follow the appropriate link below.

Third Party Cookies

Google Analytics helps us understand how our visitors use our website. Google Analytics reports this information without identifying individual users.

To find out how to prevent tracking by Google Analytics across all websites, visit their website.

Further information about cookies

If you wish to learn more about cookies and how to manage them, visit About Cookies website.